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simiq

client
Internal project
type
Product + 3D engine
year
2026
The same mannequin in four steps: the body, a jersey, bib shorts and the fit map of fabric tension

Context

simiq is our own product, not client work, made for shops that sell cycling apparel. Jerseys and bib shorts are cut tight, and a size chart cannot tell a rider how they will fit. So riders order blind, and when they guess wrong the parcel comes back and the shop pays for shipping and handling. simiq builds the body in 3D from a few inputs, shows where a jersey will be tight and where loose, and recommends a size.

The simiq Body step on a tablet: height, weight, build and the estimated measurements

Workflow

We built all of it ourselves, from the body model to the website. Our own body model looks like a clean, faceless mannequin, and in the browser it changes height, weight and build the moment the rider enters them. The fit engine measures the body zone by zone and compares it with the jersey's measurements in every size. The fit map shows the result in colour, and simiq.co presents the project with a live demo.

  1. Body model
  2. Fit engine
  3. Fit map
  4. Website and live demo
One jersey and bib shorts in size M on three bodies, each with its own fit map

Outcome

main problems

Tight-fitting kit is bought blind.

  • A size chart cannot tell a rider how a jersey will sit on their body, so they guess
  • Every return costs the shop shipping, handling and an item it can no longer sell as new
  • Brands cut to their own charts without knowing what bodies their customers really have

what we built

A body in 3D, a fit engine, and data from every try-on.

  • Our own body model that changes height, weight and build in the browser from a few inputs
  • A fit engine that measures the body zone by zone, compares it with the jersey in every size and recommends one
  • A fit map from loose to tight, a live demo on simiq.co and an anonymous overview of the bodies that try clothes on

what changed

Fewer returns, and cuts made for real bodies.

  • Riders see where a jersey or bib shorts will be tight and where loose before they order
  • Shops handle fewer returns, so they spend less on shipping and processing them
  • Brands see which proportions their customers have most often, and design cuts and sizes for them

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